{"id":132,"date":"2025-08-19T11:08:58","date_gmt":"2025-08-19T02:08:58","guid":{"rendered":"https:\/\/www.iwat.co.jp\/expo\/?p=132"},"modified":"2025-08-19T18:46:32","modified_gmt":"2025-08-19T09:46:32","slug":"%e3%80%90%e6%8b%85%e5%bd%93%e8%80%85%e5%bf%85%e8%a6%8b%e3%80%91-%e5%b1%95%e7%a4%ba%e4%bc%9a%e3%81%a7%e6%88%90%e6%9e%9c%e3%82%92%e5%87%ba%e3%81%99%e3%81%9f%e3%82%81%e3%81%ae%e7%9b%ae%e7%9a%84","status":"publish","type":"post","link":"https:\/\/www.iwat.co.jp\/expo\/column\/2025\/132\/","title":{"rendered":"\u3010\u62c5\u5f53\u8005\u5fc5\u898b\u3011<br>\u5c55\u793a\u4f1a\u3067\u6210\u679c\u3092\u51fa\u3059\u305f\u3081\u306e\u76ee\u7684\u8a2d\u8a085\u30b9\u30c6\u30c3\u30d7"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<div class=\"column_second_title_detail\"> \u300c\u4eca\u5e74\u3082\u5c55\u793a\u4f1a\u306b\u51fa\u308b\u3053\u3068\u306b\u306a\u3063\u305f\u3051\u308c\u3069\u3001\u6642\u9593\u3082\u306a\u3044\u3057\u5fd9\u3057\u3044\u3057\u53bb\u5e74\u3068\u540c\u3058\u3088\u3046\u306a\u6e96\u5099\u3067\u3044\u3044\u304b\u306a\u2026\u300d<br>\n\u305d\u3093\u306a\u3075\u3046\u306b\u3001\u5c55\u793a\u4f1a\u306e\u6e96\u5099\u3092\u9032\u3081\u3066\u3044\u307e\u305b\u3093\u304b\uff1f<br><br>\n\u4f01\u696d\u306b\u3068\u3063\u3066\u3001\u5c55\u793a\u4f1a\u306f\u81ea\u793e\u306e\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u30a2\u30d4\u30fc\u30eb\u3059\u308b\u7d76\u597d\u306e\u6a5f\u4f1a\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u51fa\u5c55\u306b\u304b\u304b\u308b\u8cbb\u7528\u3084\u5de5\u6570\u306f\u6c7a\u3057\u3066\u5c0f\u3055\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001\u660e\u78ba\u306a\u76ee\u7684\u3092\u6301\u305f\u305a\u306b\u53c2\u52a0\u3057\u3066\u3057\u307e\u3044\u3001\u300c\u7d50\u5c40\u3001\u4f55\u304c\u5f97\u3089\u308c\u305f\u306e\u304b\u308f\u304b\u3089\u306a\u3044\u2026\u300d\u3068\u611f\u3058\u305f\u7d4c\u9a13\u304c\u3042\u308b\u65b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<br><br>\n\u5c55\u793a\u4f1a\u3067\u672c\u5f53\u306b\u6210\u679c\u3092\u4e0a\u3052\u308b\u305f\u3081\u306b\u306f\u3001\u300c\u76ee\u7684\u8a2d\u8a08\u300d\u304c\u4f55\u3088\u308a\u3082\u91cd\u8981\u3067\u3059\u3002\u76ee\u7684\u304c\u66d6\u6627\u306a\u307e\u307e\u3060\u3068\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3082\u8a34\u6c42\u5185\u5bb9\u3082\u307c\u3084\u3051\u3066\u3057\u307e\u3044\u3001\u7d50\u679c\u3068\u3057\u3066\u6642\u9593\u3082\u30b3\u30b9\u30c8\u3082\u7121\u99c4\u306b\u3057\u3066\u3057\u307e\u3046\u3053\u3068\u306b\u306a\u308a\u304b\u306d\u307e\u305b\u3093\u3002<br>\n\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u55b6\u696d\u30fb\u4eba\u4e8b\u30fb\u7dcf\u52d9\u306a\u3069\u3001\u5c55\u793a\u4f1a\u306b\u95a2\u308f\u308b\u3055\u307e\u3056\u307e\u306a\u90e8\u9580\u306e\u65b9\u3005\u306b\u5411\u3051\u3066\u3001\u300e\u5c55\u793a\u4f1a\u306e\u6210\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306e\u300c\u76ee\u7684\u8a2d\u8a085\u30b9\u30c6\u30c3\u30d7\u300d\u300f\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002\u300c\u4f55\u304b\u3089\u59cb\u3081\u308c\u3070\u3044\u3044\u306e\u304b\u308f\u304b\u3089\u306a\u3044\u300d\u300c\u3068\u306b\u304b\u304f\u5931\u6557\u3057\u305f\u304f\u306a\u3044\u300d\u305d\u3093\u306a\u65b9\u306b\u3082\u5b9f\u8df5\u3057\u3084\u3059\u3044\u5185\u5bb9\u3067\u3059\u3002<br><br>\n\u305c\u3072\u6700\u5f8c\u307e\u3067\u3054\u89a7\u3044\u305f\u3060\u304d\u3001\u81ea\u793e\u306e\u5c55\u793a\u4f1a\u3092\u300c\u306a\u3093\u3068\u306a\u304f\u51fa\u5c55\u300d\u304b\u3089\u300c\u6210\u679c\u3092\u751f\u3080\u51fa\u5c55\u300d\u3078\u3068\u5909\u3048\u3066\u3044\u304f\u30d2\u30f3\u30c8\u3092\u898b\u3064\u3051\u3066\u304f\u3060\u3055\u3044\u3002<\/div>\n\n\n\n<div class=\"mokuji\">\n\t<div class=\"mokuji_title\">\u76ee \u6b21<\/div>\n\t\t<div class=\"mokuji_secondtitle\"><a href=\"#hajimeni\"><i class=\"fas fa-chevron-circle-down\"><\/i> 1. \u306f\u3058\u3081\u306b\uff1a\u306a\u305c\u300c\u76ee\u7684\u8a2d\u8a08\u300d\u304c\u5fc5\u8981\u306a\u306e\u304b<\/a><\/div>\n\t<div class=\"mokuji_secondtitle\"><a href=\"#mokuteki\"><i class=\"fas fa-chevron-circle-down\"><\/i> 2. \u51fa\u5c55\u306e\u76ee\u7684\u3092\u660e\u78ba\u306b\u3059\u308b<\/a><br>\n\t<\/div>\n\t<div class=\"mokuji_secondtitle\"><a href=\"#target\"><i class=\"fas fa-chevron-circle-down\"><\/i> 3. \u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u5177\u4f53\u5316\u3059\u308b<\/a><br>\n\t<\/div>\n\t<div class=\"mokuji_secondtitle\"><a href=\"#kpi\"><i class=\"fas fa-chevron-circle-down\"><\/i> 4. \u76ee\u7684\u306b\u5408\u3063\u305fKPI\u3092\u8a2d\u5b9a\u3059\u308b<\/a><br>\n\t<\/div>\n\t<div class=\"mokuji_secondtitle\"><a href=\"#shisaku\"><i class=\"fas fa-chevron-circle-down\"><\/i> 5. \u30d6\u30fc\u30b9\u8a2d\u8a08\u3084\u65bd\u7b56\u3092\u76ee\u7684\u306b\u7d10\u3065\u3051\u308b<\/a><br>\n\t<\/div>\n\t<div class=\"mokuji_secondtitle\"><a href=\"#hurikaeri\"><i class=\"fas fa-chevron-circle-down\"><\/i> 6. \u632f\u308a\u8fd4\u308a\u3068\u6539\u5584\u306b\u76ee\u7684\u3092\u6d3b\u304b\u3059<\/a><br>\n\t<\/div>\n\t<div class=\"mokuji_secondtitle last\">\n\t\t<div><a href=\"#matome\"><i class=\"fas fa-chevron-circle-down\"><\/i> 7. \u307e\u3068\u3081<\/a>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p><div class=\"column_second_title\" id=\"hajimeni\">1. \u306f\u3058\u3081\u306b\uff1a\u306a\u305c\u300c\u76ee\u7684\u8a2d\u8a08\u300d\u304c\u91cd\u8981\u306a\u306e\u304b\uff1f<\/div><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"614\" src=\"https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/02-1024x614.jpeg\" alt=\"\" class=\"wp-image-134\" srcset=\"https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/02-1024x614.jpeg 1024w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/02-300x180.jpeg 300w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/02-768x461.jpeg 768w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/02-1536x922.jpeg 1536w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/02-2048x1229.jpeg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"column_second_title_detail\"> \u5c55\u793a\u4f1a\u306f\u3001\u81ea\u793e\u306e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u9b45\u529b\u3092\u76f4\u63a5\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u5c4a\u3051\u3089\u308c\u308b\u8cb4\u91cd\u306a\u6a5f\u4f1a\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u51fa\u5c55\u3059\u308b\u3053\u3068\u81ea\u4f53\u304c\u76ee\u7684\u5316\u3057\u3066\u3057\u307e\u3044\u3001\u300c\u3068\u308a\u3042\u3048\u305a\u6bce\u5e74\u51fa\u3066\u3044\u308b\u304b\u3089\u300d\u300c\u4e0a\u53f8\u306b\u8a00\u308f\u308c\u305f\u304b\u3089\u300d\u3068\u3044\u3046\u7406\u7531\u3067\u6e96\u5099\u3092\u59cb\u3081\u3066\u3044\u307e\u305b\u3093\u304b\uff1f<br>\n\u76ee\u7684\u304c\u66d6\u6627\u306a\u307e\u307e\u3067\u306f\u3001\u3069\u306e\u3088\u3046\u306a\u4eba\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3059\u308b\u304b\u3001\u3069\u3093\u306a\u30d6\u30fc\u30b9\u8a2d\u8a08\u306b\u3059\u308b\u304b\u3001\u3069\u306e\u6307\u6a19\u3067\u6210\u679c\u3092\u5224\u65ad\u3059\u308b\u304b\u3068\u3044\u3063\u305f\u57fa\u6e96\u304c\u3059\u3079\u3066\u5834\u5f53\u305f\u308a\u7684\u306b\u306a\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002\u305d\u306e\u7d50\u679c\u3001\u300c\u4eba\u306f\u6765\u305f\u3051\u3069\u5546\u8ac7\u306b\u7e4b\u304c\u3089\u306a\u304b\u3063\u305f\u300d\u300c\u30a2\u30f3\u30b1\u30fc\u30c8\u306f\u96c6\u307e\u3063\u305f\u3051\u3069\u6d3b\u7528\u3055\u308c\u306a\u304b\u3063\u305f\u300d\u306a\u3069\u3001\u305b\u3063\u304b\u304f\u306e\u51fa\u5c55\u304c\u7121\u99c4\u306b\u7d42\u308f\u3063\u3066\u3057\u307e\u3046\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<br>\n\u9006\u306b\u8a00\u3048\u3070\u3001\u4e8b\u524d\u306b\u660e\u78ba\u306a\u76ee\u7684\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u3059\u3079\u3066\u306e\u6e96\u5099\u304c\u4e00\u672c\u306e\u8ef8\u3067\u3064\u306a\u304c\u308a\u3001\u9650\u3089\u308c\u305f\u30ea\u30bd\u30fc\u30b9\u3092\u6709\u52b9\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u6b21\u7ae0\u304b\u3089\u306f\u3001\u305d\u306e\u305f\u3081\u306e5\u3064\u306e\u8ef8\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/div>\n\n\n\n<div class=\"column_second_title\" id=\"mokuteki\">2. \u51fa\u5c55\u306e\u76ee\u7684\u3092\u660e\u78ba\u306b\u3059\u308b<\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/03-1024x683.jpeg\" alt=\"\" class=\"wp-image-136\" srcset=\"https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/03-1024x683.jpeg 1024w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/03-300x200.jpeg 300w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/03-768x512.jpeg 768w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/03-1536x1024.jpeg 1536w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/03-2048x1365.jpeg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"column_second_title_detail\">\u6700\u521d\u306b\u6c7a\u3081\u308b\u3079\u304d\u306f\u3001\u5c55\u793a\u4f1a\u306b\u51fa\u308b\u300c\u76ee\u7684\u300d\u3067\u3059\u3002\u55b6\u696d\u90e8\u9580\u3067\u3042\u308c\u3070\u30ea\u30fc\u30c9\u7372\u5f97\u3084\u5546\u8ac7\u306e\u5275\u51fa\u3001\u4eba\u4e8b\u90e8\u9580\u3067\u3042\u308c\u3070\u63a1\u7528\u5e83\u5831\u3084\u4f01\u696d\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u3001\u7dcf\u52d9\u90e8\u9580\u3067\u3042\u308c\u3070\u793e\u5185\u5916\u3078\u306e\u30d7\u30ec\u30bc\u30f3\u30b9\u5f37\u5316\u306a\u3069\u3001\u90e8\u9580\u306b\u3088\u3063\u3066\u76ee\u7684\u306f\u3055\u307e\u3056\u307e\u3067\u3059\u3002<br>\n\u76ee\u7684\u304c\u660e\u78ba\u306b\u306a\u308b\u3068\u3001\u51fa\u5c55\u8a08\u753b\u5168\u4f53\u306e\u65b9\u5411\u6027\u304c\u5b9a\u307e\u308a\u3001\u4ed6\u90e8\u7f72\u3068\u306e\u9023\u643a\u3082\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u300c\u30ea\u30fc\u30c9\u306e\u7372\u5f97\u3092\u76ee\u7684\u306b\u3059\u308b\u306a\u3089\u3001\u3069\u3093\u306a\u8cc7\u6599\u3092\u7528\u610f\u3059\u3079\u304d\u304b\u300d\u300c\u8a8d\u77e5\u5ea6\u5411\u4e0a\u304c\u76ee\u7684\u306a\u3089\u3001\u3069\u306e\u3088\u3046\u306b\u30d6\u30fc\u30b9\u3092\u76ee\u7acb\u305f\u305b\u308b\u304b\u300d\u3068\u3044\u3063\u305f\u5177\u4f53\u7684\u306a\u8b70\u8ad6\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/div>\n\n\n\n<div class=\"column_second_title\" id=\"target\">3. \u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u5177\u4f53\u5316\u3059\u308b<\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/04-1024x683.jpeg\" alt=\"\" class=\"wp-image-135\" srcset=\"https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/04-1024x683.jpeg 1024w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/04-300x200.jpeg 300w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/04-768x512.jpeg 768w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/04-1536x1024.jpeg 1536w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/04-2048x1365.jpeg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"column_second_title_detail\">\u76ee\u7684\u3092\u5b9a\u3081\u305f\u3089\u3001\u6b21\u306f\u300c\u8ab0\u306b\u5c4a\u3051\u308b\u306e\u304b\u300d\u3092\u660e\u78ba\u306b\u3057\u307e\u3057\u3087\u3046\u3002BtoB\u306e\u5c55\u793a\u4f1a\u3067\u306f\u3001\u6765\u5834\u8005\u306f\u591a\u7a2e\u591a\u69d8\u306a\u696d\u7a2e\u30fb\u8077\u7a2e\u3067\u3059\u3002\u3060\u304b\u3089\u3053\u305d\u3001\u81ea\u793e\u304c\u72d9\u3044\u305f\u3044\u30bf\u30fc\u30b2\u30c3\u30c8\u50cf\u3092\u7d5e\u308a\u8fbc\u3080\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<br>\n\u30bf\u30fc\u30b2\u30c3\u30c8\u304c\u660e\u78ba\u306b\u306a\u308b\u3053\u3068\u3067\u3001\u8a34\u6c42\u30e1\u30c3\u30bb\u30fc\u30b8\u3084\u30d6\u30fc\u30b9\u306e\u88c5\u98fe\u3001\u914d\u5e03\u8cc7\u6599\u306e\u5185\u5bb9\u307e\u3067\u4e00\u8cab\u6027\u304c\u751f\u307e\u308c\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u610f\u601d\u6c7a\u5b9a\u8005\u5411\u3051\u306a\u3089\u5c0e\u5165\u4e8b\u4f8b\u3084ROI\u306e\u8cc7\u6599\u3092\u3001\u73fe\u5834\u62c5\u5f53\u8005\u5411\u3051\u306a\u3089\u64cd\u4f5c\u6027\u3084\u73fe\u5834\u8ab2\u984c\u306e\u89e3\u6c7a\u306b\u30d5\u30a9\u30fc\u30ab\u30b9\u3057\u305f\u60c5\u5831\u3092\u7528\u610f\u3059\u308b\u3001\u3068\u3044\u3063\u305f\u5de5\u592b\u304c\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/div>\n\n\n\n<div class=\"column_second_title\" id=\"kpi\">4. \u76ee\u7684\u306b\u5408\u3063\u305fKPI\u3092\u8a2d\u5b9a\u3059\u308b<\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/05-1024x768.jpeg\" alt=\"\" class=\"wp-image-138\" srcset=\"https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/05-1024x768.jpeg 1024w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/05-300x225.jpeg 300w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/05-768x576.jpeg 768w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/05-1536x1152.jpeg 1536w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/05-2048x1536.jpeg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"column_second_title_detail\">\u5c55\u793a\u4f1a\u306e\u52b9\u679c\u3092\u6e2c\u308b\u306b\u306f\u3001\u76ee\u7684\u306b\u6cbf\u3063\u305fKPI\uff08\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u300c\u5546\u8ac7\u306b\u3064\u306a\u304c\u308b\u540d\u523a\u3092100\u679a\u96c6\u3081\u308b\u300d\u300c\u30d6\u30fc\u30b9\u6765\u5834\u8005\u306e\u3046\u306130\uff05\u306b\u30a2\u30f3\u30b1\u30fc\u30c8\u56de\u7b54\u3057\u3066\u3082\u3089\u3046\u300d\u306a\u3069\u3001\u76ee\u7684\u306b\u5fdc\u3058\u3066\u6307\u6a19\u3068\u6570\u5024\u76ee\u6a19\u3092\u6c7a\u3081\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<br>\nKPI\u3092\u8a2d\u5b9a\u3057\u3066\u304a\u304f\u3068\u3001\u5c55\u793a\u4f1a\u5f8c\u306e\u632f\u308a\u8fd4\u308a\u304c\u3057\u3084\u3059\u304f\u306a\u308a\u3001\u6b21\u56de\u4ee5\u964d\u306e\u6539\u5584\u70b9\u3082\u660e\u78ba\u306b\u306a\u308a\u307e\u3059\u3002\u307e\u305f\u3001\u793e\u5185\u5831\u544a\u3084\u4e0a\u5c64\u90e8\u3078\u306e\u8aac\u660e\u3082\u6570\u5b57\u3067\u4f1d\u3048\u3089\u308c\u308b\u305f\u3081\u3001\u7d0d\u5f97\u611f\u306e\u3042\u308b\u5831\u544a\u66f8\u4f5c\u6210\u306b\u3082\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/div>\n\n\n\n<div class=\"column_second_title\" id=\"shisaku\">5. \u30d6\u30fc\u30b9\u8a2d\u8a08\u3084\u65bd\u7b56\u3092\u76ee\u7684\u306b\u7d10\u3065\u3051\u308b<\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"574\" src=\"https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/06-1024x574.jpeg\" alt=\"\" class=\"wp-image-139\" srcset=\"https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/06-1024x574.jpeg 1024w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/06-300x168.jpeg 300w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/06-768x430.jpeg 768w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/06-1536x861.jpeg 1536w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/06-2048x1148.jpeg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"column_second_title_detail\">\u76ee\u7684\u3068\u30bf\u30fc\u30b2\u30c3\u30c8\u3001KPI\u304c\u6c7a\u307e\u3063\u305f\u3089\u3001\u305d\u308c\u306b\u57fa\u3065\u3044\u3066\u30d6\u30fc\u30b9\u306e\u8a2d\u8a08\u3084\u65bd\u7b56\u3092\u5177\u4f53\u5316\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002\u305f\u3068\u3048\u3070\u30ea\u30fc\u30c9\u7372\u5f97\u304c\u76ee\u7684\u306a\u3089\u3001\u63a5\u5ba2\u30b9\u30da\u30fc\u30b9\u3092\u591a\u3081\u306b\u78ba\u4fdd\u3057\u3001\u88fd\u54c1\u8aac\u660e\u304c\u3067\u304d\u308b\u4eba\u54e1\u3092\u914d\u7f6e\u3059\u308b\u3002\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u304c\u76ee\u7684\u3067\u3042\u308c\u3070\u3001\u9060\u304f\u304b\u3089\u3067\u3082\u76ee\u3092\u5f15\u304f\u88c5\u98fe\u3084\u52d5\u753b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6e96\u5099\u3059\u308b\u306a\u3069\u306e\u5de5\u592b\u304c\u5fc5\u8981\u3067\u3059\u3002<br>\n\u307e\u305f\u3001\u914d\u5e03\u7269\u3084\u30ce\u30d9\u30eb\u30c6\u30a3\u3082\u76ee\u7684\u306b\u5fdc\u3058\u3066\u9078\u3073\u307e\u3059\u3002\u300c\u8a18\u61b6\u306b\u6b8b\u308b\u3053\u3068\u300d\u3092\u91cd\u8996\u3059\u308b\u306e\u304b\u3001\u300c\u5b9f\u7528\u6027\u300d\u3092\u91cd\u8996\u3059\u308b\u306e\u304b\u306b\u3088\u3063\u3066\u3001\u9078\u3076\u30a2\u30a4\u30c6\u30e0\u3084\u6e21\u3057\u65b9\u3082\u5909\u308f\u3063\u3066\u304d\u307e\u3059\u3002<\/div>\n\n\n\n<div class=\"column_second_title\" id=\"hurikaeri\">6. \u632f\u308a\u8fd4\u308a\u3068\u6539\u5584\u306b\u76ee\u7684\u3092\u6d3b\u304b\u3059<\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"896\" src=\"https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/07-1024x896.jpeg\" alt=\"\" class=\"wp-image-140\" srcset=\"https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/07-1024x896.jpeg 1024w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/07-300x263.jpeg 300w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/07-768x672.jpeg 768w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/07-1536x1344.jpeg 1536w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/07-2048x1792.jpeg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"column_second_title_detail\">\u5c55\u793a\u4f1a\u306f\u51fa\u5c55\u3057\u3066\u7d42\u308f\u308a\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3080\u3057\u308d\u3001\u51fa\u5c55\u5f8c\u306e\u632f\u308a\u8fd4\u308a\u3053\u305d\u304c\u6b21\u306e\u6210\u529f\u3078\u306e\u9375\u3068\u306a\u308a\u307e\u3059\u3002\u8a2d\u5b9a\u3057\u305fKPI\u306b\u5bfe\u3057\u3066\u3001\u3069\u306e\u7a0b\u5ea6\u6210\u679c\u304c\u51fa\u305f\u306e\u304b\u3092\u6570\u5024\u3067\u78ba\u8a8d\u3057\u3001\u3046\u307e\u304f\u3044\u3063\u305f\u70b9\u30fb\u6539\u5584\u304c\u5fc5\u8981\u306a\u70b9\u3092\u6d17\u3044\u51fa\u3057\u307e\u3057\u3087\u3046\u3002<br>\n\u3053\u3053\u3067\u3082\u76ee\u7684\u304c\u660e\u78ba\u3067\u3042\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u76ee\u7684\u304c\u66d6\u6627\u3060\u3068\u3001\u8a55\u4fa1\u306e\u57fa\u6e96\u3082\u3042\u3044\u307e\u3044\u306b\u306a\u3063\u3066\u3057\u307e\u3044\u3001\u300c\u306a\u3093\u3068\u306a\u304f\u826f\u304b\u3063\u305f\u300d\u300c\u3042\u307e\u308a\u624b\u5fdc\u3048\u304c\u306a\u304b\u3063\u305f\u300d\u3068\u3044\u3063\u305f\u611f\u899a\u7684\u306a\u5224\u65ad\u3057\u304b\u3067\u304d\u306a\u304f\u306a\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/div>\n\n\n\n<div class=\"column_second_title\" id=\"matome\">7. \u307e\u3068\u3081\uff1a\u6210\u679c\u306b\u3064\u306a\u304c\u308b\u5c55\u793a\u4f1a\u306f\u300c\u76ee\u7684\u8a2d\u8a08\u300d\u304b\u3089\u59cb\u307e\u308b<\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"585\" src=\"https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/08-1024x585.jpeg\" alt=\"\" class=\"wp-image-141\" srcset=\"https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/08-1024x585.jpeg 1024w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/08-300x171.jpeg 300w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/08-768x439.jpeg 768w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/08-1536x878.jpeg 1536w, https:\/\/www.iwat.co.jp\/expo\/wp-content\/uploads\/2025\/08\/08-2048x1170.jpeg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div 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